Tuesday, March 27, 2012

Ferrari Badge



The badge, (which just happens to by my profile picture) the iconic prancing horse or "Cavallino Rampante", originates from WWI. Francesco Baracca was an ace in the Italian Air Force in WWI. He identified himself by painting a red and white horse on the wings of his plane. After his death his mother approached Enzo Ferrari and begged him to draw the symbol of the horse on his car as a token of good luck. As a gesture of respect and mourning, Enzo changed the color of the horse to black. Enzo then placed that on a background of yellow, the color of Modena, his home city. Somewhat controversial is the resembelance between the Ferrari logo and the coat of arms of the German city of Stuttgart, which is the current headquarters of Mercedes-Benz and Porsche. Above is the Ferrari 159 S.

2 comments:

Jamo B said...

thats really interesting about the badge on the ferrari's. I never knew about that.

QW said...

Vroom, vroom!

I think Ferrari has one of the most interesting logos. The prancing horse is regal and elegant yet powerful, perfectly symbolizing the Ferrari cars.

What was the Ferrari logo before the horse? Or did Enzo not have one?

<3 luv u